Curtin Cup Case Competition 2020Curtin Cup Case Competition 2020
PERTH, AUSTRALIA 15-18 July2020
1.0 Overview The Global Chinese Accounting Association (GCAA) andCurtin University, School of Accounting, are proud to host the Curtin Cup2020 Case Study Competition in Perth,Western Australia, on July 15 to 18, 2020. Our goal is to bring together the bestaccounting and finance Chinese students globally, and to provide them with theopportunity to engage in a series of business case competitions. Participatingstudents and academics will be offered incredible opportunities to networkand engage with accounting and finance academics, and accounting professionalsand industry members from local and international. 2.0 Review of Curtin Cup 2019 The 1stCurtin Cup Case Study Competition was closed successfully on 19thJuly 2019. It was hosted over a three-day period from July17 to 19 at the Bentley campus and Curtin Graduate School in Perth. Thecompetition required each student team to build a business case study focusingon topical business issue and then present this to a team of judges, comprisingof academics, industry representatives and accounting professionals fromAustralia and other countries such as Singapore. In the following day, allshortlisted teams were then given a new business case study provided by CPA Australia,which they were required to present on the very next day. The panel of judges on the final daywere from the industry i.e., CPA Australia,Institute of Management Accountants (IMA), PwCAustralia, and the Association of Chartered Certified Accountants(ACCA). A team of accounting and finance students from Beijing NationalAccounting Institute won the top prize ($10 000) at the Competition. A team ofstudents from Zhongnan University of Economics and Law received second place($5 000), while the team from Harbin University of Commerce received third ($3000), and Business College of Beijing Union University received the Best TeamAward. The contestants and their mentors, judges from industry, studentvolunteers and staff from Curtin University, and members from GCAA were enjoyedthe event. The feedback and comments on the event were very positive. ProviceChancellor, Professor Nigel de Bussyand Professor Saurav Dutta, the Head of the Schoolof Accounting at Curtin University, congratulated all the students whoparticipated in the inaugural competition. 3.0 Prize Three cash prizes (inAustralian dollars) will be awarded at the end of this competition for the topthree teams plus a certificate for each contestant. 1st Prize $10,000 2nd Prize$5,000 3rd Prize $3,000 Apart from the above cash prizes, other awards such as best team, bestcreative team, best presentation team etc. will be also awarded at thiscompetition. 4.0 Contestants This competition isonly open to currently enroll undergraduate or postgraduate Chinese students inuniversities globally. The contestants in each team must be from the sameuniversity. Each team should not have more than 5 students. If you areinterested in participating this competition, please contact your university. 5.0 Competition language English only 6.0 Expression of interest This competition invites all potential competinguniversities to express interest to participate the event. Universities thatwould like to participate in the event are required to first register theirinterest to attend (refer to Appendix 1, Expression of Interest) by 30 November2019. No more than one team should be selected from each university toparticipate in the Curtin Cup. The registration form (refer to Appendix 2) withcase materials and information of team members should be submitted by 31 March2020. 7.0 Process The process involved for each participating team in the Curtin Cup competitionis as follows: 1) Interesteduniversities in participating in the event are required to establish a team oftheir better students with each team comprising five students only. 2) Each student teamthen will be required to develop a business case. Details of how teams are tobuild their business case are provided in Section 8.0 and Appendix 3. 3) Each team will sendtheir business case and a list of team members to the judging committee by nolater than 31 March 2020. 4) The judging committeewill select ten (10) teams ONLY to participate in the Curtin Cup; 5) The outcome of eachteam’s application will be made by 15 April 2020. Feedback will be provided toeach team on the selection process. 6) Teams will arrive inPerth, W.A. on 14 July 2020. 7) The completion willcommence over a three day period from 15 to 17 July 2020 inclusive. 8) On DAY 1 of thecompetition (15 July 2020), each of the ten teams will present the businesscase they submitted with their initial application. The judges will score eachteam based on an objective rubric with judges comprising academics, industryrepresentatives and accounting professionals (refer to Appendix 3). 9) On DAY 2 of thecompetition (16 July 2020), a new business case will then be allocated to eachteam. Each team will have a day to prepare a report and presentation materialson the assigned case. Each team will be assigned the same business case; 10) On DAY 3 of the completion (17 July 2020), each team will present theirreport on the business case they were provided. Again, judges will compriseacademics, industry representatives and accounting professionals. 11) Once the judging committee has assessed all teams, the top three teamswill be announced by the judging committee and prize monies awarded based ontheir accumulated scores. Each team will be scored based on the， a. business casesubmitted 20% b. presentation on DAY 1of the competition 40% c. presentation conductedon DAY 3 of the completion 40%
12) On 18 July 2020, all teams will attend a 1 day cultural exchangetour after their hard work. The overall process for the competition is illustrated in Figure 1
8.0 Case selection criteria Prospective teams should develop a business case centred on a current andtopical business issue. Teams could develop a business case around, forinstance, ethics and governance, corruption or money laundering, application ofaudit to change business practices around information governance or technology,use of big data and data analytics, cybersecurity, sustainability practices,how technology has changed management and business practices, internal controlto name a few. Each team will have the flexibility to choose and develop theirbusiness case.
The casewill be assessed on the content and quality such as originality of the case, relevanceto society, business, the profession and academia, clarity of the business issues being drawn out, completeness of information, tension between business themes, complexity of the analysis made of the businesscase, provision of implications/conclusions and recommendations, presentation the documents, and grammarand spelling. The detailed assessing criteria is shown in Appendix 3 and theexplanation of each criterion are shown in Appendix 4. The committee will make a decision and inform each team whether theirapplication is successful based on the above selection criteria within twoweeks following the due date. 9.0 Judgingcriteria for the competition Thecompetition will be judged based on a) the content and quality of a businesscase study they develop themselves, including presentation of that case study,and b) decision making, problem solving and presentation of a separate businesscase that will be provided to all shortlisted teams. The detailed judgingcriteria will be provided to the competing institutions once the registrationform from that institution has been received. 10.0 Registrationfee A registration fee of AUD 950 is payable per person. Thisamount covers all tea breaks, lunches and formal dinners and transportationduring the competition, materials, small gifts, airport picking up, and a 1 daycultural exchange tour. Each contestant is expected to organise his/her ownvisa and pay airfare and accommodation. 11.0 Application submission Please complete the following documents, 1. Registration form(refer to Appendix 2) 2. Case materials 3. Brief introduction ofeach team member and email them to the following address by 31 March, 2020
Contactperson: Dr. Ying Han Fan Phone: +619266 2857 Email: y.fan@curtin.edu.au Appendix 1
Note: pleasecomplete the form and send it to the following address by 30 November 2019. Contactperson: Dr Ying Han Fan Tel: +619266 2857 Email:y.fan@curtin.edu.au Appendix 2
Note: pleasecomplete the form and send it to the following address by 31 March 2020. Contactperson: Dr Ying Han Fan Tel: +619266 2857 Email:y.fan@curtin.edu.au Appendix 3 (Judging Committee members use only)
*Scale of 0 to5 for each criterion where 0 – Completely inadequate/incorrect/incomplete 1 – Inadequate/incorrect/incomplete 2 – Partlyadequate/correct/complete 3 – Almost adequate/correct/complete 4 – Adequate/correct/complete 5 – Completelyadequate/correct/complete Appendix 4 Curtin Cup Case Judging Criteria Explanation
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